Defamer
Australian business
Collapses
▾
Overview
Airlines & transport
Finance & insurance
Retail & consumer
Property & construction
Tycoons
▾
Overview
Founders & self-made
Dynasties & family wars
Brands
▾
Overview
Origin stories
Who owns it now
Outliers
▾
Overview
Global champions
Invisible giants
Against the odds
Scandals
▾
Overview
Cartels & competition
Fraud & misconduct
Inquiries & reckonings
Stories
Newsletter
Collapses
Tycoons
Brands
Outliers
Scandals
Stories
Home
/
Tags
/
deckers
Tagged: deckers
1 article we've published with this tag.
Ugg: how an Australian generic became an American trademark
Deckers Outdoor Corporation holds a US trademark on 'Ugg'. Australian sheepskin bootmakers have spent decades fighting back. Here's how it happened.
By Doug Kirby